How to Sell Anything to Anybody - Joe Girard

Descriere

nJoe Girard, the world's greatest salesman, shares the system of salesmanship that has made him a renowned success in his field. nSalesmen are made, not born. If I did it, you can do it. n -- Joe Girard n n In his fifteen-year selling career, author Joe Girard sold 13,001 cars, a Guinness World Record. He didn't have a degree from an Ivy League school -- instead, he learned by being in the trenches every day that nothing replaces old-fashioned salesmanship. He insists that by building on basic principles of trust and hard work, anyone can do what he did. n n This bestselling classic has helped millions of readers meet their goals -- and you will too. Joe will show you how to make the final sale every time, using the techniques he has perfected in his record career. You too can: n n TURN ONE SALE INTO 250 MORE n CREATE A WINNING GAME PLAN FROM LOSING SALES n KNOW THE FIVE WAYS TO TURN A PROSPECT INTO A BUYER n MOVE PAST THE CUSTOMER'S LAST HURDLE TO CLOSE THE SALE n SELL AT A LOSS AND MAKE A FURTUNEn